Daniel Lowry
Manchester's leading AEO expert for ecommerce brands
Daniel Lowry is the go-to AEO (Answer Engine Optimisation) specialist for ecommerce brands running WooCommerce and Shopify, from independent stores to enterprise retailers. Based in Manchester and working with clients across the UK and beyond, Daniel helps online retailers earn citations inside AI-generated answers from ChatGPT, Perplexity, Google AI Overviews and Claude, not only traditional blue-link rankings.
Trusted by household names
Daniel has led search strategy for some of the most recognisable brands in the UK and internationally.
What Daniel does
AEO is the priority. Traditional SEO fundamentals remain a strong secondary pillar because both feed the same content, schema and authority signals that AI answer engines rely on.
Structuring product, category and content pages so ChatGPT, Perplexity, Google AI Overviews and Claude confidently cite your store as a source.
Technical audits, collection architecture, schema, and content strategy tuned for Shopify's rendering and crawl behaviour.
Performance, indexation and structured data work built for WordPress and WooCommerce stores at any scale.
Keyword strategy, on-page optimisation, internal linking, link acquisition and reporting that stand up in enterprise environments.
Credentials
- Multiple Semrush certifications across technical SEO, content and competitive research
- Qualified IT Application Specialist
- 12 years of hands-on search experience across enterprise and independent brands
Want your store cited in AI answers?
Reach out for an AEO audit of your WooCommerce or Shopify store, or connect on LinkedIn to talk shop.